A Blog by John Bossong

Great Leaders Know How To Personally Connect Not Just Communicate

Leaders have more ways to communicate than ever before.   They are surrounded all day long with information.  At any time you can access anything you need in the digital world.

But, are we personally connected anymore?  I’m amazed at the number of people communicating on Twitter, Facebook, LinkedIn and blogs.  All day long I see people (myself included) with their heads down looking at a screen.  They are either texting, tweeting or emailing with their device of choice.   The day continues to move.  People pass by and we miss opportunities to personally connect for the sake of communicating.


How much time do you spend communicating through social media rather than through personal relationships?  Sure, you can reach more people and communicate through social media, but do you “CONNECT”?

Social media is a powerful tool and a great way to communicate, but it should not take the place of personally connecting with your team.

6 Ways Leaders Can Personally Connect

  1. Start leading by wandering around (LBWA).  Stay in touch with your people.    Visit with them, see how they are doing and find out what you can do to help.  Find out what you have in common with others, search for that common ground.
  2. Leave appointments for the doctor’s office.  Make sure your door is always open.   Make it easy and comfortable for your people to connect with you.  A closed-door policy makes it difficult to connect and communicate.
  3. Focus on helping other people.
  4. Inspire and motivate others.  Be a positive example.  Don’t judge.  Teach them to lead.
  5. Practice what you preach.  Don’t say one thing and do another.  Live what you communicate.  Be an example.  You won’t connect as a leader if people see you doing the opposite of what you preach.
  6. Empathy.  Connect with others’ reality and aspirations.

What can you do to improve the way you personally connect with the people you lead? 


  1. I totally agree. Thanks for your useful advice on how to personally connect. People often ask me what is the difference between leadership and manipulation. I’ve come to the conclusion that manipulation is leadership without connection.

    • Terry,

      I appreciate your comment. I like the difference between leadership and manipulation you’ve mentioned. I’ve never thought of it like that. Great point. I may have to use that in the future. Take care,


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